AVOD Services Market Is Estimated To Witness High Growth Owing To Increasing Demand for Free Streaming Services

AVOD Services Market
AVOD Services Market 


The global AVOD Services Market is estimated to be valued at US$28.09 billion in 2023 and is expected to exhibit a CAGR of 14.2% over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.


Market Overview:
AVOD (Advertising-Based Video on Demand) services refer to platforms that provide free streaming of video content with ads. These services have gained significant popularity among consumers due to their cost-free nature and a wide range of content available. AVOD services offer a diverse selection of movies, TV shows, and other videos, attracting a large user base who prefer free streaming over paid subscriptions. The need for AVOD services is driven by the increasing demand for convenient and cost-effective video streaming options. AVOD platforms generate revenue through advertisements, making them attractive to advertisers looking to reach a large number of viewers.

Market key trends:
The key trend dominating the AVOD Services Market is the growing competition among market players. With the rising demand for free streaming services, several companies have entered the market offering AVOD platforms. Key players in the market include YouTube (Google), Hulu (Disney), Peacock (NBCUniversal), Tubi (Fox Corporation), Pluto TV (ViacomCBS), IMDb TV (Amazon), Roku Channel (Roku), Crackle (Chicken Soup for the Soul Entertainment), Xumo (Comcast), Vudu (Walmart), The Roku Channel (Roku), Popcornflix (Screen Media Ventures), MX Player (Times Internet), Voot (ViacomCBS), and Tubi TV (Fox Corporation). These players are actively expanding their content libraries, improving user interfaces, and incorporating advanced advertising technologies to attract more viewers and advertisers. Additionally, partnerships and collaborations with content creators and studios are becoming common in the AVOD market, further intensifying the competition. Overall, the

PEST Analysis:

Political: The political factor that may impact the AVOD Services market is government regulations and policies related to content censorship and distribution. For example, government censorship and restrictions in certain countries can limit the availability of certain content on AVOD platforms.

Economic: The economic factor that may affect the AVOD Services market is the purchasing power of consumers. As the global economy grows and disposable incomes increase, consumers are more likely to spend on entertainment and streaming services, driving the demand for AVOD services.

Social: The social factor influencing the AVOD Services market is the change in consumer preferences and viewing habits. With the rise of digital platforms and the increasing popularity of online streaming, consumers are shifting towards AVOD services for free access to entertainment content and personalized viewing experiences.

Technological: The technological factor shaping the AVOD Services market is the advancements in streaming technology and internet infrastructure. With the growth of high-speed internet connections and the development of streaming devices, AVOD platforms can deliver high-quality content to a wide range of devices, enhancing the user experience.

Key Takeaways:

The global AVOD Services market is expected to witness high growth, exhibiting a CAGR of 14.2% over the forecast period (2023-2030). This growth can be attributed to several factors, including increasing internet penetration, the rising popularity of online streaming platforms, and the demand for free access to entertainment content.

In terms of regional analysis, North America is projected to be the fastest-growing and dominating region in the AVOD Services market. The region's strong presence and dominance of key players such as YouTube (Google), Hulu (Disney), and Roku Channel (Roku), coupled with a high adoption rate of streaming services, contribute to its significant market share.

Key players operating in the AVOD Services market include YouTube (Google), Hulu (Disney), Peacock (NBCUniversal), Tubi (Fox Corporation), Pluto TV (ViacomCBS), IMDb TV (Amazon), Roku Channel (Roku), Crackle (Chicken Soup for the Soul Entertainment), Xumo (Comcast), Vudu (Walmart), The Roku Channel (Roku), Popcornflix (Screen Media Ventures), MX Player (Times Internet), Voot (ViacomCBS), and Tubi TV (Fox Corporation). These key players have a strong market presence and offer a wide range of content, attracting a large user base.

Overall, the AVOD Services market is expected to grow significantly due to the increasing demand for online streaming, advancements in streaming technology, and the availability of free entertainment content on AVOD platforms. North America is set to be the key region driving this growth, while key players such as YouTube (Google), Hulu (Disney), and Roku Channel (Roku) dominate the market.

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